NAU is a community devoted to student success and sustained by an unshakable commitment to our shared mission, vision, and values. We—faculty, staff, and administrators—thrive by combining our efforts and working side by side to further NAU’s culture of excellence.

Immigration Suppt/Sponsorship

NAU will not provide any U.S. immigration support or sponsorship for this position.

Job Description

Northern Arizona University’s Social Media team is seeking a qualified individual to join our team as a Social Media Coordinator. This position supports the creation, planning, management, and assessment of the University’s institutional social media, assists other departments, colleges and organizations on campus with their social media planning and implementation, and works in partnership with University Marketing to enhance the online presence and reputation of Northern Arizona University.

Typical Duties And Responsibilities

Research audience preferences and discover current trends.

Authors blog posts, articles, podcasts, videos, and other digital content to creatively communicate university messages.

Develop tactics to drive traffic to University websites and increase user engagement through social media.

Measure web traffic and monitor SEO.

Stay up-to-date with changes in all social platforms ensuring maximum effectiveness.

Work with University Marketing to develop, recommend, and implement paid and organic social media marketing campaigns.

Contribute to the creation of project plans and sets timelines, and supports marketing goals as it pertains to social media campaigns.

Assist/provide guidance and support to university departments and student groups who maintain social media channels.

Facilitate online conversations with customers and respond to queries.

Report on online reviews and feedback from customers and fans.

Develop an optimal posting schedule, considering web traffic and customer engagement metrics.

Track and report monthly on the effectiveness of digital media initiatives.

Identify social media opportunities, stay current with trends, and integrate any new platforms or technologies as they become available.

Establish and execute strategies for continuously increasing the NAU’s social media presence.

Perform related duties as assigned to support the mission and strategic initiatives of the University.

Minimum Qualifications

Associate degree in related field; AND,

A minimum of 2 years of relevant social media, content or marketing experience professional experience in the social media space.

Preferred Qualifications

Bachelor’s degree in related field.

Three or more years of professional experience managing social media

Experience in digital marketing, brand marketing, video production, PR, and/or customer service.

Knowledge, Skills, & Abilities

Strong knowledge of current and emerging social media channels.

Understanding of social media and email marketing strategies and best practices.

Experience using social media management tools.

Understanding of Search Engine Optimization/Search Engine Marketing to expand the reach of content.

Ability to take photographs and produce and edit videos that are highly engaging.

Ability to effectively and professionally communicate with various audiences verbally and in writing.

Working knowledge of web analytics and reporting tools.

Experience with content management systems.

Excellent writing, editing and multi-tasking skills.

Excellent organizational and project management skills.

Data-driven decision making and the ability to report metrics clearly, accurately and regularly.

Ability to pay close attention to detail and deadlines.

Ability to adapt, prioritize and manage multiple projects in a fast-paced work environment.

Background Information

Northern Arizona University requires satisfactory results for the following: a criminal background investigation, an employment history verification and a degree verification (in some cases) prior to employment. You may also be required to complete a fingerprint background check.

Additionally, as an employer in the state of Arizona, NAU is required to participate in the federal E-Verify program that assists employers with verifying new employees’ right to work in the United States.

Finally, each year Northern Arizona University releases an Annual Security Report. The report is a result of a federal law known as the Clery Act. The report includes Clery reportable crime statistics for the three most recent completed calendar years and discloses procedures, practices and programs NAU uses to keep students and employees safe including how to report crimes or other emergencies occurring on campus. In addition, the Fire Safety Report is combined with the Annual Security Report for the NAU Flagstaff Mountain Campus as this campus has on-campus student housing. This report discloses fire safety policies and procedures related to on-campus student housing and statistics for fires that occurred in those facilities.

If you would like a free paper copy of the report, please contact the NAUPD Records Department at (928) 523-8884 or by visiting the department at 525 E. Pine Knoll Drive in Flagstaff.


Commensurate with experience.

  • The starting salary will be determined by the qualifications of the selected applicant balanced with departmental budget availability, internal salary equity considerations, and available market information.

FLSA Status

This position is exempt from the overtime provisions of the Fair Labor Standards Act (FLSA) and therefore will not earn overtime or compensatory time for additional time worked.


This is a Classified Staff (CLS) position. NAU offers an excellent benefit package including generous health, dental and vision insurance; participation in the Arizona State Retirement System; paid vacation and 10 holidays per year; and tuition reduction for employees and qualified dependents. More information on benefits at NAU is available on the Human Resources benefits website. Classified Staff employees are in a probationary status for their first six months at NAU.

NAU is a tobacco and smoke-free campus.

Employees offered a position will be eligible for state health plans (including NAU’s BCBS Plan). New employees are eligible for benefits on the first day of the pay period following their enrollment, after their employment date. Employees will have 31 days from their start date to enroll in benefits. Additionally, new employees will begin participating in the Arizona State Retirement System, and the long-term disability coverage that accompanies it, on the first of the pay period following 6 months after the new employee’s start date.

Learning and Development

Your career at Northern Arizona University includes the opportunity for professional development. New employee on-boarding training includes courses to be completed within the first 30 days. If your position includes the supervision of a benefit-eligible employee, we offer the NAU Supervisors Academy for you to complete within your first 2 years.

Application Deadline

September 21, 2021 at 11:59 p.m.

How to Apply

To apply for this position, please click on the “Apply” button on this page. You must submit your application by clicking on the “Submit” button by midnight of the application deadline. If you need assistance completing your application there are instructions available on the Human Resources website or in person in the Human Resources Department located in Building 91 on the NAU Campus – on the corner of Beaver and DuPont Streets.

If you are an individual with a disability and need reasonable accommodation to participate in the hiring process please contact the Office of Equity and Access at: 928-523-3312/TDD – 928-523-1006 or PO Box 4083, Flagstaff AZ 86011.

Equal Employment Opportunity

Northern Arizona University is a committed Equal Opportunity/Affirmative Action Institution. Women, minorities, veterans and individuals with disabilities are encouraged to apply. NAU is responsive to the needs of dual career couples.

EEO is the Law Poster and Supplements

NAU is an Employer of National Service. AmeriCorps, Peace Corps, and other National Service alumni are encouraged to apply.

Estimated pay range

This range is estimated for Social Media Coordinator jobs in Flagstaff, AZ at similar companies. Actual pay may be different. 

Base pay range

$34,000/yr – $52,000/yr

About Northern Arizona University

Northern Arizona University (NAU) is a public university offering undergraduate, graduate, and professional degrees of high quality and societal value. Students are at the center of the NAU experience, which is guided by a dedicated and distinguished faculty committed to teaching, individual engagement, and research excellence.

Our educational programs are designed to prepare our students for personal and professional success after graduation.

Whether they earn their degrees at our historic Flagstaff campus, regionally throughout Arizona, or online, we prepare our students to achieve their human potential in ways that serve the state, the region, the nation, and the world.

If you can see yourself as part of a university community dedicated to its students and their success, NAU might be the right fit for you.